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The Tostitos BCS National Championship Game between Auburn and Oregon attracted the top overnight...
The Tostitos BCS National Championship Game between Auburn and Oregon attracted the top overnight metered cable television rating ever....The game drew a 67.0 rating in Birmingham, Ala., and a 37.5 in Portland, Ore. -- the home markets of the two teams.
— ESPN. For those of you who don't follow television ratings as closely as I do, last night's BCS Championship game was the highest rated cable program ever and was watched by 67 percent of Birmingham households. By contrast, last year's Championship Game was watched by 67.4 percent of Birmingham households.
