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Your RBR Word of the Day: Gewgaw

gewgaw \G(Y)OO-gaw\, noun:
A showy trifle; a trinket; a bauble.

Considering a large portion of the fan base will compulsively buy anything Alabama, including foolish gewgaws like Alabama Mr. Potato Heads and growth charts, it's no wonder manufacturers have started marketing high dollar items like shuffleboards and refrigerators towards us.