florid \FLOR-id\, adjective:
1. Flushed with red; of a lively reddish color.
2. Excessively ornate; flowery; as, "a florid style; florid eloquence."
As impressively florid in rhetoric as they may be, the denunciations of a football coach's salary by those who would see that money going to the school's professors are typically devoid of pesky facts like how that money comes from the athletic budget and that the athletic department makes more money for the university than those poor professors ever could.